Petey's
Pipeline E-zine
Issue #4
July 28, 2003
Contents
Business
First Editorial What's
in a Name?
Center Stage with
Tom LeBlanc: LinkPartners.com
Guest Writer, Not Ghostwriter!
A Good Story for Great Friends
Random Ramblings and Miscellaneous Musings
Readers Respond
Write Thinking Spelling
Checkers All Fall Down!
Preview of Coming Distractions A
brief session with the oracle
Business
First (Editorial)
What's
in a Name?
by Phil Hanson
Nothing!
Everything! It depends on what you're looking for and
on what you expect to find, among other things. Mystery, excitement,
inspiration, intrigue, identification, awe, magic—ah, magic—a
sense of connection, empathy and power are some of the more
influential aspects of memorable names.
Who
is John
Galt? Who is Valentine
Michael Smith? Who is Cal
Trask? Who are Roland
the Gunslinger, Carlos
the Jackal and Jack
the Bear? All, save one, are fictional characters, but the
one has also appeared in fiction numerous times.
Who
are Susan
Silverman, Velda,
Friday,
Rosasharn,
Allison
McKenzie, Sunny
Randall and Deety
Carter? They, too, are memorable characters from popular
and genre fiction.
Who
is Theresa
Cahill? Now, there's a likely heroine. It's just the kind
of name a best-selling author might choose for a primary character
in a novel.
Theresa
Cahill! The name suggests someone who's tough, smart and cool
under fire, someone, perhaps, who's skilled in the martial arts
and who is, by virtue of necessity, inclination and training,
a small arms expert, a locksmith, a computer hacker and a master
of deception and disguise. Who is this woman? Is she a hit lady?
A CIA field agent? A private eye? Is she James Bond's female
counterpart? An aura of mystery surrounds the name. It's a name
that makes you want to learn more about the person to whom it
belongs.
Such
were my thoughts (and my state of mind?) on the night I first
encountered the name Theresa Cahill while surfing the
Internet. There it was, surrounded by an ocean of words on some
long-forgotten Web page, standing out like a dye marker on a
dead-calm sea. The name leaped off the page, grabbed my eyeballs
by their ears and commanded them to take a second look. Theresa
Cahill! A likely heroine, indeed.
Curious,
I logged onto the Theresa Cahill Web site using the link provided.
What I found upon arriving at the Web site further complicated
the issue of Ms. Cahill's identity. Is she the person shown
in the photo, or not? As would be expected, only those people
who've actually met her know for sure, and they're not telling.
Since
I was already at the site, I decided to have a look around.
Maybe I could uncover some answers. What I uncovered, instead,
were some useful resources and some great opportunities.
There
were numerous articles in Theresa's article library and, because
they were interesting, well written and showed rare insight,
they monopolized my time and attention for the next hour, or
so.
Eventually,
I found my way to MyWizardAds
and the most recent issue of TheWizWorld MRC Newsletter. Inspired
by the quality of the newsletter and seduced by Theresa's plea
for member participation, I did two things: I joined her subscriber
list, then immediately wrote a letter introducing myself to
her membership.
Theresa's
personal reply to my introduction letter was warm and enthusiastic
(and pre-publication), and it prompted me to write an opinion
piece to satisfy her "call to action" for the upcoming
issue. It, too, was well received and both the intro letter
and the article were published in Vol. II, Issue # 8, of the
MRC Newsletter.
It
marked the first time any of my writings were published on Web
pages other than my own. The confidence Theresa inspired encouraged
me to write and submit additional articles, and to begin publishing
Petey's Pipeline E-zine.
With
her personal involvement, friendly attitude and enthusiastic
support Theresa Cahill enhanced her reputation
and her credibility by revealing
herself to be a person of great integrity and good character—someone
who talks the talk and backs it up by walking the walk.
The
extent of Theresa's commitment to her philosophy of "people
helping people to succeed on-line" is obvious in the way
she conducts her business, and in the level (and value) of the
service she provides. When she consented to do an interview
for Petey's Pipeline (Issue #1), she proved that she puts her
actions where her sentiments are.
By
helping me to promote Perfect Text and Petey's Pipeline E-zine,
Theresa has given me good reason to promote her—again and
again and again. I'm indebted to Ms. Cahill, and it's a debt
that won't soon be repaid.
It
all began because of a name. Had the name been Gladys Schlumph,
it's unlikely that I would have given it a second glance, let
alone a second thought.
If
you think that names don't matter—that they aren't important—take
this little test:
Do
a Google search on Theresa Cahill.
Now,
do a Google search on Gladys Schlumph.
Sorry,
Gladys. You lose!
Such
is the power of a name. Any name (whether of a person, place,
business or thing) that grabs your attention, arouses your curiosity,
ignites your imagination, captivates your memory and commands
your devotion is sure to be a successful name. Why do you think
so many movie stars change theirs?
Copyright
© 2003 by Phil Hanson
All rights reserved.
Center
Stage with Tom LeBlanc
Our
ongoing mission is to find, test and evaluate free and low cost
products and services that are aimed at helping Internet entrepreneurs
('Netrepreneurs) build and grow successful on-line businesses.
Joining
us at Center Stage for this edition of Petey's Pipeline is LinkPartners.com,
a valuable free tool to help you find potential quality link
partners, or to help them find you.
Will
LinkPartners.com
work for you? Yes! Bet on it! Once you've signed up, you can
search for link partners, or wait for them to find you. The
number of link partners you get will depend on the quality of
your Web site, the category you've chosen for your Web site
and on how hard you're willing to work to make it happen.
LinkPartners.com
is one of the best free resources on the Web. We recommend them
highly. Learn more by visiting LinkPartners.com
now.
Tom
LeBlanc is a licensed physical therapist, published author,
home entrepreneur and 'Netrepreneur. His Web sites include Home-Entrepreneurs.com
and Transition-Home.com.
Guest
Writer, Not Ghostwriter
We
found this item in Edward Thorpe's e-zine, THGBA eRag (the-home-grown-biz-advocate.com),
and found it very much to our liking. Because it contained an
offer to share it with friends, we present it here, albeit in
slightly edited form (Almost Perfect Text is not a name change
option) with our thanks, apologies and plea for leniency to
the original author, whose identity is unknown to us. Thanks,
too, to Mr. Thorpe for passing this on to his readers.
The
following was passed along by a 12 year-old friend of Theresa
Cahill's son.
(MyWizardAds.com)
I thought you'd like it, too.
A
Good Story for Great Friends
Anonymous
There
once was a little girl who had a bad temper. Her mother gave
her a bag of nails and told her that every time she lost her
temper, she must hammer a nail into the back of the fence.
The
first day the girl drove 37 nails into the fence. Over the next
few weeks, as she learned to control her anger, the number of
nails she hammered daily gradually dwindled. She discovered
it was easier to hold her temper than to drive those nails into
the fence.
Finally,
the day came when the girl didn't lose her temper at all. She
told her mother about it and the mother suggested that the girl
now pull out one nail for each day that she was able to hold
her temper.
The
days passed and the young girl was finally able to tell her
mother that all the nails were gone.
The
mother took her daughter by the hand and led her to the fence.
She said, "You have done well, my daughter, but look at
the holes in the fence. The fence will never be the same. When
you say things in anger, they leave scars just like these."
You
can put a knife in a person and draw it out. It won't matter
how many times you say, "I'm sorry." The wound is
still there.
A
verbal wound is as bad as a physical one.
Friends
are very rare jewels, indeed. They make you smile and encourage
you to succeed. They lend an ear, they share words of praise
and they always want to open their hearts to you.
It's
National Friendship Week.
Show
your friends how much you care.
Send
this to everyone you consider to be a friend, even if it means
sending it back to the person who sent it to you.
Happy
Friendship Week! You are my friend and I am honored. Now, send
this to every friend you have! Don't forget your family.
And,
please forgive me if I have ever left a hole in your fence.
Random
Ramblings & Miscellaneous Musings
Readers
Respond
Next,
in issue #5, we'll continue our probe into the reasons behind
business "shakeouts" to get a better sense of what
the future holds in store for Internet entrepreneurs. In the
meantime, if you have ideas, opinions or commentary of your
own regarding this subject, why not share them with Petey's
Pipeline readers?
Submit
your comments to editor@perfecttext.com
Write
Thinking
Spelling
Checkers All Fall Down
by Phil Hanson
Words
that sound alike but have different spelling are frequently
misused by writers and overlooked by editors and proofreaders
who fail to read for context. If you think your spell check
program does an efficient job of catching errors, cut and paste
the following paragraph into it and watch what happens.
Frankly,
my deer, aye dew knot give a dam if they chute foul on a bare
hunt. Their groan ups and they halve cot the cent of there pray.
Wile sum mite spend the rest of there daze in a sell, mini moor
will vale they're faces, sale in two the moll, role out a read
car pet and by sole food four moron fortunate nay boors.
Okay,
okay! I'll admit this is a little radical, but it proves my
point. No spelling checker program can proofread and edit like
a qualified human can. It's sad that so many newsletter and
e-zine publishers fail to grasp this message.
Copyright
© 2003 by Phil Hanson
All rights reserved.
Preview
of Coming Distractions
The
next issue of Petey's Pipeline brings you more off-the-wall
editorial content, an interview with another successful 'Netrepreneur,
part three of our series on e-business shakeouts and more useful
writing tips. The 5th edition goes on-line in two weeks.
Disclaimer
The
articles appearing in Petey's Pipeline E-zine are based on information
believed to be true at the time of publication.
Neither Perfecttext.com, Petey's Pipeline E-zine nor their publisher
assume any liability or responsibility as to the accuracy or
efficacy of any information, products or services that are submitted,
advertised or rendered by contributors to Petey's Pipeline E-zine.
While we make every effort to screen out scam artists and bogus
offers, you should still do your homework. Caveat emptor!
